Alright, fellas. I spent last night at my computer until 12:30 :) working on a bunch of slogans to get me thinking.
What I came up with as far as two messages to deliver would be:
- Ask me (you can only get so much from reading what diabetes is, etc. We aren't just a walking medical case; I believe diabetes runs a lot deeper than the skin, and we can advocate it a lot better than stats [I'm with you on that, A-D], web sites, books, etc.)
- However, even though I agree that stats don't usually impact people -- they're just numbers, right?-- I think if we had to choose one, the one that I believe would impact most is 2 out of 25 people are diagnosed with type 1 diabetes. (I apologize - I don't recall what site I got this statistic from) I took that a few months ago, and tried to figure out a way to deliver this message to people. It's not by anything we did, and it can happen to anyone. It will happen to 2 out of the 25. I tried to get people to think how impacting that would be, and realize that it could just as easily happen to them.
I've just sifted through my computer files, and I can't seem to locate them :( But the basic idea was I designed a bunch of cards that counted the number of people you hand them out to up to 25. What I mean is the first person, for example, would get 2 in 25 people are diagnosed with type 1 diabetes. Then on the back: You are #1. You got lucky.
On my design, the numbers were chosen randomley, like diabetes just "happens." Then: 2 in 25 people are diagnosed with type 1 diabetes. --- #6: You've just been diagnosed with type 1 diabetes. What now? Do you guys get what I mean? It's a really old, kind of ridiculous idea now that I write it out like this. But my idea was to try to bring something (diabetes) on personal terms, get people people to recognize that it might not be part of their life, but get them to identify and realize it can just as easily...?
I hope that makes sense, because it's no where near what I wanted to say. I'll come back and post again when it's clearer to me how to explain it :)